Renault - Scenic E-Tech

Behance.net
Scenic E-Tech
Campaign ~ Renault
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Come To Light

To launch the 100% electric edition of the Renault Scenic, we designed and directed a bold new futuristic vision for the brand.

Meticulously crafting hyper-realistic animation with high-end fashion editorial and luscious car photography, to create a fresh and energetic campaign that captures Renault’s avant-garde spirit and challenges the convention of traditional car advertising.





Design Development

 
Behind The Scenes
 


Credits

Client:
Renault

Agency:
Publicis

Director:
ManvsMachine

Design & Animation:
ManvsMachine

Production Company:
Friend London

French Production:
Quad

Cinematographer:
Jack Exton

Editor:
Toby Heard @ Pundersons Gardens

Production Company:
Electric Theatre Company

Song:
Jean-Michel Jarre ‘Oxygene, Pt. 4’

Arrangement & Sound Design:
Start-Rec


Renault - Scenic E-Tech
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